Sportlito secures investment from Pale Fire Capital to further develop its sports storytelling platform and expand into the global market.

Information on the Target

Sportlito is an innovative platform designed to enhance the experience of sports fans by allowing them to witness exciting moments of their favorite players and clubs through visually engaging stories. These narratives are generated live using an algorithm tailored to user preferences, updated in real time, and easily shareable with others. Co-founder Antonín Parma explains, 'We are developing a solution that automates the content creation process. We utilize real-time sports data and streams from top sports photographers on the field, identifying moments that are relevant to fans, compiling necessary information, and providing it in a broader context. Our goal is to tell a story that truly interests each individual fan.'

Sportlito is capable of crafting real-time stories, such as recounting a match between Manchester United and Paris Saint-Germain, while also narrating the experiences of individual players like Bruno Fernandes or Neymar in the same game. The potential of this idea is recognized by the Czech investment group Pale Fire Capital, which is investing significantly in Sportlito to support its ongoing development and entry into the global market.

Industry Overview in the Target’s Specific Country

The sports technology industry in the Czech Republic has been steadily evolving, driven by increasing technology adoption among fans and the widespread consumption of sports content via mobile and digital pl