MarksX has invested in Goldenbird Cocktails, a premium ready-to-serve cocktail brand, to capitalize on the growing consumer demand for quality, convenience, and unique drinking experiences.

Information on the Target

Goldenbird Cocktails is a premium ready-to-serve cocktail brand distinguished by its unique approach to delivering high-quality beverages. The brand focuses on providing consumers with bar-quality drinks that are convenient and accessible for consumption at home or on the go. Every product offered by Goldenbird is carefully curated, elevating the cocktail experience to a special occasion rather than merely another beverage option.

Founded by innovators in the hospitality industry, Goldenbird is committed to scaling its brand across diverse channels including e-commerce, retail, and on-premise locations. This strategic direction showcases the dedication to not only deliver exceptional cocktails but also to enhance the overall drinking experience for consumers.

Industry Overview in the Target’s Specific Country

The ready-to-drink cocktail market has demonstrated significant growth, fueled by a consumer shift toward convenience and quality. As preferences evolve, demand for premium beverage options is rising, esp