MAGIC AI, a London-based startup, has secured $5 million in funding to enhance its innovative AI-powered fitness mirror, the MAGIC Mirror, aiming to redefine personal training through advanced technology.
Target Information
MAGIC AI is a London-based startup focused on revolutionizing the fitness industry with its innovative product, the MAGIC Mirror. This advanced AI-powered fitness mirror is designed to function as a personal trainer, offering users a comprehensive workout experience through holographic features and proprietary artificial intelligence technology.
The MAGIC Mirror employs ReflectAI™, a built-in AI system that meticulously tracks users’ body positions, movements, and form. This enables the device to provide a diverse array of exercise programs, such as cardio, yoga, HIIT (High-Intensity Interval Training), and dance routines, catering to various fitness preferences.
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Industry Overview
The fitness technology sector has experienced significant growth in recent years, particularly in the UK, driven by increased health awareness and a shift towards home workouts. Th
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MAGIC AI
invested in
MAGIC Mirror
in 2023
in a Seed Stage deal
Disclosed details
Transaction Size: $5M