Ziel secures €4 million in funding from GROEI fonds, Borski Fund, and Purpose Ventures to advance its sustainable clothing production platform in Groningen, Netherlands.

Target Information

Ziel is an innovative clothing company focused on creating a sustainable fashion industry by leveraging technology. The company aims to develop and manage a unique tech platform that facilitates on-demand, local clothing production, making it both accessible and economical. Ziel has previously tested its concept in New York and is now set to establish its operations in Groningen following the successful validation of its technical and financial model. The €4 million investment from GROEI fonds, Borski Fund, and Purpose Ventures will be instrumental in expanding Ziel's platform in the European market.

Founder Marleen Vogelaar emphasizes that this funding marks a pivotal moment for Ziel and the fashion industry at large. The goal is to harness artificial intelligence and innovative production techniques to create a seamless connection between clothing supply and demand, thereby eliminating overproduction – a major issue in the fashion sector where typically, up to 40% of unsold collections are discarded, exacerbating environmental strains.

Industry Overview in the Netherlands

The fashion industry in the Netherlands is undergoing significant transformation, increasingly prioritizing sustainability in response to global environmental concerns. The country's fashion sector is urged to ad

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GROEI fonds, Borski Fund, Purpose Ventures

invested in

Ziel

in 2020

in a Seed Stage deal

Disclosed details

Transaction Size: $4M

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