eBay has acquired the Norwegian C2C social marketplace Tise from Trind Ventures to enhance its position in the global C2C market.

Target Information

Tise, a consumer-to-consumer (C2C) social marketplace based in Oslo, Norway, has been acquired by eBay, a leading global commerce platform. Tise is recognized for its engaging, social-first approach, which appeals particularly to the Gen Z and Millennial demographics. This acquisition marks a significant step in eBay's strategy to strengthen its position in the C2C market.

The platform facilitates easy and enjoyable resale, fostering a vibrant community committed to sustainability. With the growing demand for second-hand goods, Tise has positioned itself as a key player in the C2C segment within Norway, offering a unique blend of social interaction and commerce.

Industry Overview

The C2C marketplace industry in Norway is experiencing rapid growth, driven by a shift in consumer preferences towards more sustainable shopping options. With increasing awareness of environmental issues, many consumer