Voshod Venture Fund has acquired a 12.09% stake in Kendi Flip Robots, the developer of the SenseMachine platform, which focuses on emotional AI and eye-tracking technologies.

Target Company Overview

The investment fund 'Voshod' has acquired a 12.09% stake in 'Kendi Flip Robots', as reported by the 'SPARK-Interfax' database. The company is a developer of the Datatech platform called SenseMachine, which recently secured 100 million rubles in a new funding round. Voshod served as the lead investor in this round, joined by existing shareholder 'Hive' (owned by Beeline) and the company's founders. Vladimir Margolin, co-founder of SenseMachine and a former top manager at 'Gazprom-Media', confirmed the deal, while Hive declined to comment.

Industry Overview in Russia

The field of emotional artificial intelligence (AI) and eye tracking technology is experiencing rapid advancements, broadly enhancing its accuracy, accessibility, and scalability in the global market. Such technologies allow for sophisticated emotional response recognition through the analysis of facial expressions, eye movements, and other physical cues by analyzing video streams. As consumer engagement norms evolve, businesses are increasingly leveraging these technologies to obtain insights outside laboratory conditions.

In the Russian market, the demand for neuroscience-based marketing solutions is on the rise, as businesses search for more effective ways to analyze data in real-time, particularly in competitive environments. The SenseMachine platform is posi