Wakefern Food Corp. has announced its acquisition of all Morton Williams supermarkets in the New York metro area, aiming to enhance its market presence and offering high-quality groceries while maintaining the Morton Williams brand.

Information on the Target

Wakefern Food Corp. has entered into a significant agreement to purchase all Morton Williams supermarkets located in the New York metro area. Morton Williams, a family-owned grocery business founded in 1952, operates 17 stores, 15 of which are situated in the borough of Manhattan. The acquisition marks a strategic move for both companies that leverages the grocery expertise cultivated by Wakefern along with the rich history and legacy maintained by the Morton Williams family for three generations.

Under this agreement, Wakefern intends to retain the Morton Williams branding for its newly acquired stores. As a wholly owned subsidiary of Wakefern, the Morton Williams stores will focus on offering high-quality fresh prepared foods, produce, and Wakefern’s award-winning private label brands.

Industry Overview in New York

The grocery retail sector in New York City is highly competitive, characterized by a diverse range of supermarket formats tailored to meet the needs of its metropolitan consumers. Given the densely populated urban landscape, retailers are in