Oakley Capital has invested in Spanish reservation platform Paraty Tech to support its international expansion and strategic growth within the travel technology sector.

Information on the Target

Founded in Málaga in 2012 by siblings Gina and Franz Matheis, Paraty Tech is a cloud-based reservation generation platform designed for independent hotels, hotel chains, and mid-range accommodations throughout the Iberian Peninsula. The company is actively expanding its presence significantly in both Latin America and the United States.

Paraty Tech provides a fully customizable platform that enables hotels to manage direct bookings, pricing, and availability through their own online (website) and offline (telephone) channels. Its popularity stems from its intuitive interface, seamless integration with hotel management systems, and proven effectiveness in increasing direct bookings while decreasing reliance on Online Travel Agencies (OTAs). The core business model is commission-based, supplemented by a range of additional services such as digital marketing and outsourced call centers.

Industry Overview in the Target’s Specific Country

The travel technology sector in Spain is experiencing a significant transformation, driven by the growing demand for efficient and user-friendly reservation sys