Waycool Foods and Products Pvt. Ltd. has secured $32 million in funding led by Lightbox Ventures, aiming to enhance its operations in the Agri-Tech sector in India.

Information on the Target

Waycool Foods and Products Pvt. Ltd. (“WayCool”), founded in July 2015 by Karthik Jayaraman and Sanjay Dasari, has emerged as one of India's fastest-growing Agri-Tech companies. The firm is dedicated to sourcing, processing, and distributing a wide array of food products, including fresh produce, staple foods, and dairy items. Currently, WayCool services over 8,000 enterprise clients across Southern India, transporting more than 250 tonnes of food products daily.

WayCool operates on a comprehensive soil-to-sale model that emphasizes close collaboration with nearly 40,000 farmers to enhance their income. By fostering direct engagement with the agricultural supply chain, the company seeks to enhance operational efficiencies while also developing a portfolio of branded products. Among its offerings are brands like Freshey’s, Kitchenji, Madhuram, and Shuddha.

Industry Overview in India

The Agri-Tech industry in India represents a significant growth sector, especially given the country's reliance on agriculture as a primary economic driver. With vast natural resources and a large population dependent on a