Carvago has acquired InstaMotion, an online car sales platform, aiming to strengthen its presence in the German market following InstaMotion's insolvency.

Target Information

InstaMotion Retail GmbH is a leading online car sales platform based in Germany, which specializes in the sale of premium used cars. The company offers a curated selection of around 24,000 vehicles that are primarily less than seven years old and have fewer than 130,000 kilometers on the odometer. InstaMotion had previously anticipated reaching financial break-even by 2024; however, it filed for insolvency following an unsuccessful financing round, unable to deliver the projected profitability to its investors.

In addition to its selection of vehicles, InstaMotion provides quality assurances and a twelve-month warranty to its customers, supported through established partnerships and automotive expertise. Despite the challenges faced, the firm's reputation in the German market positions it as a strategic asset within the online car sales sector.

Industry Overview in Germany

The German automotive sector, particularly in the online used-car market, is one of the largest and most competitive in Europe. With increasing consumer demand for digital purchasing opt