Boats Group has secured a USD $600 million strategic investment from CPP Investments and General Atlantic to accelerate its growth in online marketplaces for boats and yachts.

Information on the Target

Boats Group, headquartered in Miami, Florida, is a premier global provider of online marketplaces dedicated to the buying and selling of boats and yachts. The company manages widely recognized platforms such as Boat Trader, YachtWorld, and boats.com, which have been instrumental in connecting boat buyers and sellers for over three decades. Boats Group has consistently been a leader in the market, introducing innovative solutions that drive the boating industry forward.

Recently, the company announced a strategic growth investment of USD $600 million from the Canada Pension Plan Investment Board (CPP Investments) and General Atlantic, a well-regarded global investor. This investment not only enhances the financial backing of Boats Group but also facilitates its expansion efforts, as CPP Investments will acquire co-control interest in the company while Permira, the existing investor, keeps a significant minority shareholding.

Industry Overview in the United States

The online marketplace for boats and yachts in the United States remains an expanding sector. With increasing digitalization and the advent of artificial intelligence, the market is evolving, presenting signifi