Airtel has acquired a strategic stake in the Mumbai-based Edtech startup Lattu Kids to enhance its digital learning offerings for children in India.

Information on the Target

Lattu Media Pvt Ltd, known as Lattu Kids, is an innovative Edtech startup based in Mumbai, specializing in digital learning tools tailored for children. The Lattu Kids app is highly regarded for its focus on enhancing English vocabulary, reading abilities, and math skills for children under the age of 10. The platform combines educational content with entertaining animated videos and engaging games, making the learning process enjoyable and effective for young learners.

As a participant in Airtel's Startup Accelerator Program, Lattu Kids aims to leverage the resources and network of India’s largest integrated telecommunications company. This partnership is intended to scale up the impact of Lattu Kids by reaching millions of children across India and facilitating a fun-filled digital learning experience.

Industry Overview in India

India is experiencing a significant boom in the Edtech sector, currently holding the position of the second-largest market for internet users worldwide, with over 500 million users. This remarkable growth is lar