Bain Capital has agreed to invest at least USD 200 million in Masan Group, marking its first deal in Vietnam and highlighting the growing interest of foreign investors in the country's consumer market.

Target Information

The Masan Group Joint Stock Company (Masan) is a prominent enterprise in Vietnam's consumer and retail sector. Recently, it announced an agreement with Bain Capital, a leading global private investment firm with approximately USD 180 billion in assets under management, for an investment of at least USD 200 million. This deal marks Bain Capital's inaugural investment project in the Vietnamese market, which is expected to significantly enhance Masan's operational capabilities and market presence.

Industry Overview in Vietnam

Vietnam's investment landscape has shown remarkable resilience and dynamism, showcasing a variety of significant deal closures and announcements, particularly in the consumer and retail sector, which led the aggregate transaction value with USD 200 million raised from Bain Capital and discussions for a potential USD 1.5 billion acquisition of Bach Hoa Xanh by Singapore's GIC.

The manufacturing sector is also experiencing noteworthy activity, with a recent closed deal involving Gotion Inc., a Chinese battery manufacturer, investing USD 150 million in VinFast

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Bain Capital

invested in

Masan Group

in 2023

in a Series B deal

Disclosed details

Transaction Size: $200M

Enterprise Value: $1,500M

Equity Value: $200M

Deal Parameters
Industry
Country
Seller type

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