Arcor has acquired Sayón, a prominent Peruvian candy brand, to strengthen its position in the local market and enhance its product offering.

Target Information

Modesto Magadán serves as the General Manager of Businesses at Arcor, one of Argentina's largest multinational food companies. The firm operates 49 factories across six countries, with 37 located within Argentina, and exports its products to 100 countries globally. Under the leadership of Alfredo Pagani, who took over the presidency in 2023 from his brother Luis upon his retirement, Arcor continues to be a significant player in the food industry.

Magadán recently celebrated his 30-year anniversary with the company, which he joined in October 1994 during the construction of a chocolate factory in Colonia Caroya. Arcor remains focused on the trends in mass consumption within Argentina, which accounts for approximately 63-65% of the company's total sales, while also expanding its international presence. Notable recent acquisitions include the candy and chocolate division of Sayón in Peru.

Industry Overview in Argentina

The Argentine food industry has encountered considerable challenges in recent years, leading to fluctuations in consumer demand. The consumption decline observed in 2024 was divided into two halves, with a significant drop in the first half an