As We Make successfully secured undisclosed Series C2 funding to enhance its innovative grocery delivery service, Qumarket, attracting strategic investors and reinforcing its growth potential.

Target Company Overview

As We Make, the operator of the online grocery service "Qumarket," has successfully secured investment in its Series C2 funding round, as announced on December 22, 2025. The funding includes both new shares and existing shares, with the total investment amount remaining undisclosed. New strategic investors such as Solem, Explo Investment, and Plan H Ventures joined the investment round, while existing investor HGI continued its support by participating for the third consecutive time. This round follows a Series C investment of 10 billion KRW raised just six months earlier in May 2025.

"Qumarket" connects local grocery stores with nearby residents, offering same-day delivery of groceries. The service operates within a 3 km radius, linking consumers with medium to large offline grocery stores and utilizing urban food material markets as delivery hubs, ensuring orders arrive within three hours of placement. By the end of the third quarter of 2025, Qumarket had partnered with 1,840 food material stores nationwide, achieving a cumulative transaction amount exceeding 736.8 billion KRW. For the same quarter, consolidated revenue was reported at 27 billion KRW, while standalone revenue surpassed 18 billion KRW, marking more than threefold growth in operating profit compared to the previous year.

Industry Overview in South Korea

The online grocery market in South Korea has experienced significant growth, driven by digital transformation and changing consumer preferences toward convenience. The rise of O2O (online to offline) services has revolutionized the groc