Verdane signs an agreement to acquire the Mittanbud skilled trades marketplace portfolio from Vend, aiming to enhance growth in the European home services market.

Target Information

Verdane has successfully signed a binding agreement to acquire the skilled trades marketplace portfolio from Vend Marketplaces ASA, which includes prominent platforms such as Mittanbud (Norway), Servicefinder (Sweden), Remppatori (Finland), and 3byggetilbud.dk (Denmark). Mittanbud, established in 2009, has rapidly evolved from a small Norwegian startup into a market leader in the Nordic region, providing a robust connection between homeowners and skilled professionals. This platform's success is attributed to its strong emphasis on customer trust and a compelling value proposition in the under-digitized home improvement sector.

Under the new ownership of Verdane, Mittanbud is poised to escalate its growth trajectory in the European home services market. Max Carlsén, Principal at Verdane, expressed enthusiasm about collaborating with the Mittanbud team to leverage Verdane’s experience in scaling digital consumer platforms and enhancing service delivery to users across the Nordics.

Industry Overview

The Nordic home services industry presents significant growth opportunities, marked by a continuous demand for skilled tradespeople and a shifting consumer preference toward digital solutions. With an increasing number of homeowners seeking