Umani Group has acquired Het PoetsPaleis, a rapidly growing cleaning services company in Belgium, to enhance its market presence and leverage shared operational values.

Overview of the Target

Het PoetsPaleis, a cleaning services company headquartered in Herenthout, operates from seven locations throughout the Antwerp Kempen region. Over the past few years, the company has undergone remarkable growth and has expanded its workforce from zero to 600 employees in less than a decade. This impressive development showcases the potential for organic growth, even amid a consolidation trend within the industry. Het PoetsPaleis distinguishes itself through strong local ties and meaningful relationships with both families and cleaning personnel, with its human-centered approach and personal touch being the key success factors.

Industry Overview in Belgium

The cleaning services industry in Belgium has seen significant evolution, fueled by increasing demand for home cleaning solutions and a growing preference for outsourcing household chores among families. This trend has been accentuated by busy lifestyles and a competitive job market, prompting many households to seek professional cleaning services. As a result, numerous companies within this sector have emerged, leading to an increasingly crowded marketplace.

In recent years, the market has also faced significant challenges, including regulatory shifts and the economic impact of the COVID-19 pandemic. While some companies have struggled, others, like Het PoetsPalei