Target Company Overview

Founded in 2002 by Christian Auvinet and Joël Courregelongue, Biscabois has established itself as the leading French company specializing in the design of wooden terraces and outdoor setups tailored for the outdoor hospitality sector. The company primarily serves B2B clients in the outdoor hotel market, maintaining strong relationships with major camping groups across France.

Over the years, Biscabois has successfully carved out its niche by offering customized solutions that cater to the specific needs of its clients, characterized by prompt execution and high-quality workmanship combined with effective supply chain management. In 2024, Biscabois reported over €20 million in revenue and employs 60 people based in Biscarosse.

Industry Overview in France

The outdoor hospitality industry in France has witnessed significant growth, driven by an increasing demand for high-quality accommodation options in natural settings. More tourists are seeking out camping experiences, leading to a rise in the number of camping sites and related businesses. This trend presents a favorable environment for service providers like Biscabois, making it a key player in this expanding market.

Moreover, the French outdoor hospitality sector is characterized by its resilience and adaptability. With evolving consumer preferences towards environmentally-friendly and sustainable practices, companies offering innovative outdoor solutions are positioned to capitalize on this shift. The focus on quality craftsmanship, such as that provided by Biscabois, is increasingly viewed as a critical factor in attracting discerning clientele.

As regional tourism rebounds following the pandemic, operators in the outdoor hospitality sector are investing in infrastructure enhancements to meet growing consumer expectations. This dynamic opens up additional avenues for growth and collaboration, especially for leaders like Biscabois that prioritize quality and customer satisfaction.

As competition intensifies among outdoor hospitality providers, having a reputable partner like Biscabois that can deliver exceptional service and high-quality products is essential for establishing competitive advantages in the marketplace.

Rationale Behind the Deal

The transaction, facilitated by Ama Partners through a competitive process and backed by senior debt from LCL, allows Trocadero Capital Partners to support the capital restructuring of Biscabois while implementing its development plan. This plan aims to drive organic growth through the consolidation of the French market and expand the company’s offering across Europe, particularly by supporting key accounts.

Elsa Cabarbaye, who took over the helm of Biscabois in 2022, has expressed enthusiasm about this partnership with Trocadero, which shares the company’s values and ambitions. This collaboration is seen as a pivotal step to ensure the continuity and growth of Biscabois in an evolving market landscape.

Information About the Investor

Trocadero Capital Partners is a prominent investment firm recognized for its strategic involvement in growth and transmission capital. They aim to partner with businesses that exhibit strong operational excellence and market positioning, bringing expertise and resources to foster long-term growth and development.

Through its fund, Trocadero Croissance & Transmission III, the firm seeks to invest in carefully selected companies, providing them with the necessary backing to enhance their strategic initiatives and drive innovation. Their confidence in Biscabois reflects their commitment to supporting leaders in dynamic sectors with significant growth potential.

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This investment in Biscabois represents a strategic move by Trocadero Capital Partners to align with a market leader in a growing industry. The strengths and established market presence of Biscabois, alongside its commitment to quality and customer satisfaction, create a solid foundation for continued success. Given the rising demand within the outdoor hospitality sector, this partnership is likely to yield fruitful results.

Furthermore, the commitment of Trocadero to support the management team in executing their development plan bolsters confidence in Biscabois's future trajectory. By seeking to expand its operations across Europe, the company is poised to tap into new markets, diversify its client base, and drive sustainable growth.

Overall, this deal is indicative of a well-thought-out transition strategy that aims not only to maintain but also to enhance the legacy of Biscabois. The business acumen demonstrated by both the management team and the investors positions Biscabois favorably to navigate forthcoming industry challenges and capitalize on emerging opportunities.

In conclusion, Trocadero’s investment in Biscabois, a company with a rich history and a promising future, signifies a compelling opportunity for growth and strategic expansion. It is expected that this partnership will cultivate advancements that will cement Biscabois's position as a European leader in the outdoor hospitality space.

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