TDK Ventures invests in Fasal, an AgriTech startup, to enhance productivity and sustainability in Indian agriculture through innovative precision farming technologies.

Information on the Target

Fasal is a pioneering startup in precision horticulture that aims to revolutionize Indian agriculture through innovative technology solutions. The company leverages the decreasing costs of sensor technologies to create a comprehensive platform designed specifically for the unique needs of Indian farmers. By utilizing sensor data within a distributed economic framework, Fasal seeks to enhance agricultural productivity and profitability for small farm owners.

The firm’s three-tiered platform integrates hardware sensors, advanced AI-driven analytics, and business intelligence to empower farmers with actionable insights that optimize yield and minimize costs. With a focus on simplicity and affordability, farmers can easily implement Fasal's solutions to improve their farming practices and connect to lucrative market opportunities.

Industry Overview in the Target’s Specific Country

The agriculture sector in India is at a critical juncture, grappling with numerous modern challenges that thwart productivity and sustainability. Despite being 35-50% below global yield benchmarks, many Indian farms operate on tra