World of WearableArt Limited has been sold to STILL, a family-owned New Zealand company, ensuring the continued success and cultural legacy of the iconic brand.

Information on the Target

World of WearableArt Limited (WOW), founded by Dame Suzie Moncrieff in 1987, is recognized as the premier wearable art competition globally. The organization has grown to become a significant cultural event in New Zealand, culminating in a breathtaking theatrical stage show held in Wellington. With a commitment to creativity and innovation, WOW invites participants from across the globe, showcasing their talents through wearable creations that blend art and fashion.

Recently, Dame Suzie Moncrieff and her sister, co-owner Heather Palmer, announced the sale of WOW to STILL, a family-owned New Zealand company. This transition will take effect on November 29, and the sisters believe that STILL is the right custodian to uphold and nurture the brand's legacy for future generations.

Industry Overview in New Zealand

The arts and culture sector in New Zealand is a vibrant and essential component of the national identity, significantly contributing to community well-being and the economy.

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STILL

invested in

World of WearableArt Limited (WOW)

in 2023

in a Buyout deal

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