New Zealand company STILL has acquired Metro Media Group, aiming to preserve and advance the cultural significance of Metro Magazine amidst a transforming media landscape.

Target Overview

STILL, a New Zealand-based company, has recently acquired Metro Media Group, the publisher of the renowned Metro Magazine. Established in 1981, Metro has become a cultural mainstay in Auckland, known for its thoughtful and engaging content. The acquisition aligns with STILL's overarching strategy to either start or acquire 100 companies that contribute positively to New Zealand's cultural fabric. The CEO of STILL, Hideaki Fukutake, emphasized the importance of preserving this publication as a vital cultural icon for future generations.

Metro has been a significant contributor to the local print media landscape, offering a blend of art, culture, and commentary. Under the leadership of editor Henry Oliver, the magazine aspires to thrive in a digital age by maintaining its print-first approach while exploring innovative ways to engage with audiences beyond traditional media platforms.

Industry Overview in New Zealand

The New Zealand media landscape, particularly in the publishing sector, has undergone considerable changes in recent years, driven primarily by the digital transformation. Traditional print publications have faced c