STG Partners, LLC has signed a definitive agreement to acquire the AI-powered personalized content platform Movable, Inc., with the deal expected to close in July 2025.

Information on the Target

Movable, Inc., commonly referred to as Moveable Ink, is an innovative platform specializing in AI-driven personalized content solutions. The company enables brands to create individualized marketing materials that resonate with their audience, leveraging data to enhance customer engagement and drive conversion rates. With a strong reputation in the digital marketing space, Moveable Ink has become a critical partner for businesses looking to optimize their marketing strategies through advanced technology.

Founded in New York, Movable Ink has established a significant presence within the software-as-a-service (SaaS) industry, providing tools that allow marketers to deliver relevant, timely content to consumers. The company's focus on personalization aligns with contemporary marketing trends, positioning it well for sustained growth in an increasingly data-driven marketplace.

Industry Overview in the U.S.

The U.S. digital marketing industry has experienced rapid expansion as brands increasingly recognize the importance of personalized marketing strategies. With advancements in artificial intelligence and machine learning,