Pear Commerce raised $10 million in Series A funding to enhance its retail e-commerce platform, aiming to improve shopping experiences for consumers and marketing efficiency for brands.

Target Information

Pear Commerce, a leading retail e-commerce enablement platform, announced on June 27, 2024, that it has successfully secured $10 million in Series A funding led by Stage 2 Capital. This funding milestone comes on the heels of Pear's remarkable growth, achieving a 5x increase year-over-year. The platform is instrumental in creating shoppable experiences for five of the top 20 consumer packaged goods (CPG) companies, showcasing its significant role in enhancing retail e-commerce.

Pear's technology facilitates seamless digital paths to purchase across various channels, enabling brands to optimize their marketing strategies effectively. The platform supports over 3,000 retailers and 165,000 store locations, updating inventory data on a daily basis and thereby creating streamlined pathways for consumers. By harnessing actionable insights into consumer behavior, Pear enhances the shopping experience, aligning with modern consumer expectations for omnichannel retail.

Industry Overview in the United States

The retail e-commerce sector in the United States is experiencing rapid evolution, driven by increasing consumer demand for personalized and convenient shopping experiences. As