Platinum Equity has acquired a majority stake in Horizon Organic from Danone, aiming to leverage the brand's strong market position in the organic dairy sector.
Information on the Target
Horizon Organic, a prominent player in the organic dairy sector, is renowned for its high-quality organic milk products. It holds a market-leading position in the U.S., commanding roughly 40% to 45% of the organic milk market share, depending on seasonal sourcing. The recent acquisition by Platinum Equity also includes the Wallaby brand, which is known for its Australian-inspired Greek-style yogurt made with organic milk and premium ingredients. The brand's commitment to quality and innovation has established a strong reputation among health-conscious consumers.
Industry Overview in the Target’s Specific Country
The U.S. dairy industry, while experiencing overall secular decline, displays a notable contrast in the organic segment. Premium organic milk products are gradually gaining traction as the public becomes increasingly health-conscious. Consumers are actively seeking out products that align with their dietary preferences, and Horizon Organic stands as a testament to this demand.
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The growth of the organic dairy sector is supported by changing consumer habits, particularly among younger generations, who are more inclined to invest in healthier, ethically sourced options. Addi
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Platinum Equity
invested in
Horizon Organic
in 2023
in a Joint Venture deal