Our Group has acquired French company MaxiCoffee, enhancing its international presence and access to the growing coffee market.
Information on the Target
MaxiCoffee, a leading French company, specializes in providing coffee products and services, catering to both individual consumers and businesses. With a robust e-commerce platform and a network of 60 commercial agencies across France, MaxiCoffee also engages in educational initiatives through its Écoles du Café and offers unique experiences in its concept stores. The company has established a significant market presence in the coffee sector, positioning itself as a trusted source for quality coffee-related products and services.
The acquisition of MaxiCoffee is expected to enhance our Group's portfolio, allowing us to leverage its strong brand and distribution channels to effectively reach a wider audience. This strategic move not only strengthens our presence in the French market but also aligns with our long-term growth objectives.
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Industry Overview in France
The coffee industry in France has witnessed significant growth in recent years, driven by a rising consumer preference for specialty and premium coffee products. As the trend of coffee consumption continues
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Our Group
invested in
MaxiCoffee
in 2023
in a Buy & Build / Roll-Up deal
Disclosed details
Revenue: $3,370M