Information on the Target

Deliverect, a prominent global SaaS provider in the food technology realm, has made a strategic acquisition of Tabesto, an innovative company renowned for its all-in-one ordering and payment kiosks designed specifically for restaurants and fast-food outlets. With this acquisition, Deliverect empowers restaurant operators to enhance their in-store service offerings while continuing to manage and increase their online orders with ease. Tabesto's technology is set to be a vehicle for transforming the dining experience, allowing for streamlined operations and improved customer interactions.

As a part of this acquisition, Deliverect will absorb 60 new employees, including Tabesto's CEO and co-founder, Guillaume Hourmant, who will lead Deliverect Kiosk as Head of Product Strategy. The integration of Tabesto will initially serve clients in France and Switzerland, with further plans to expand Deliverect's kiosk offerings into the UK, Benelux, Spain, and eventually global markets over the next year.

Industry Overview in the Target’s Specific Country

In recent years, the self-service industry has witnessed significant growth, with research indicating that its global market is projected to escalate from $40 billion in 2022 to $63 billion by 2027. This surge can be attributed to a rising consumer preference for convenience and speed, driving restaurant owners to seek innovative solutions that elevate customer experience.

In France and Switzerland, where Tabesto operates, the restaurant industry is experiencing a digital transformation as establishments adapt to shifting consumer demands. The usage of self-service kiosks not only optimizes service efficiency but also allows restaurants to manage orders more efficiently, thus enhancing overall operational management.

Moreover, the omnichannel approach is becoming increasingly vital as consumers seek seamless integration of in-store and online services. By adopting technologies such as Tabesto’s kiosks, restaurant owners can improve service speed while maintaining high-quality dining experiences that appeal to modern customers.

The introduction of comprehensive digital solutions, akin to what Deliverect and Tabesto offer, positions the restaurant industry favorably amid evolving consumer behaviors. These advancements encourage an agile market response and enhance customer satisfaction, essential for long-term sustainability.

The Rationale Behind the Deal

The acquisition of Tabesto aligns with Deliverect’s strategic vision to support the food service community in thriving within the digital era. By acquiring Tabesto's technology, Deliverect not only expands its product offering but also enhances its capability to provide a unified platform for both online and in-store operations.

This deal enables restaurant businesses to access sophisticated ordering terminals that streamline the customer experience by reducing wait times and increasing operational efficiency, which in turn can augment sales by up to 30%.

Information About the Investor

Deliverect has established itself as a key player in the food tech landscape, known for its commitment to innovation and enhancing the operations of food service establishments. Their SaaS solutions provide integrated management options for businesses, allowing for centralized control over multiple service channels, including third-party delivery platforms.

With the recent launch of Deliverect Pulse, a marketing intelligence tool aimed at improving visibility and ROI in the realm of delivery apps, Deliverect continues to expand its portfolio, ensuring that its clients have the resources needed to succeed in a competitive industry. This acquisition is part of a broader strategy to enhance service offerings and maintain leadership in the digitalization of the food service sector.

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This acquisition is likely to serve as a significant catalyst for both Deliverect and Tabesto in the evolving food tech industry. The integration allows Deliverect to present a more comprehensive suite of solutions to restaurants, addressing both online and in-store needs simultaneously, which is crucial given the shifting consumer preferences towards contactless delivery and payment methods.

Moreover, the positive impact of Tabesto’s kiosk technology on customer experience and operational optimization adds layers of value that could appeal to a wider range of clients. As customer expectations continue to evolve, adapting to these demands is essential for any food service provider aiming for sustainability and growth. Deliverect’s proactive approach in this area positions it well ahead of competitors.

Furthermore, with the anticipated global expansion of the kiosk product, Deliverect could tap into emerging markets that are ripe for digital transformation, potentially enhancing its revenue streams and market share significantly.

Overall, this acquisition not only strengthens Deliverect's market position but also marks a significant step toward meeting the growing demand for efficient and effective dining solutions, making it a strategically sound investment that is likely to yield positive returns.

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Deliverect

invested in

Tabesto

in 2024

in a Add-On Acquisition deal

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