Information on the target
Orkla has recently completed the acquisition of Continental Candy Industries, a prominent candy manufacturer based in Amsterdam. Founded in 2003, Continental Candy Industries specializes in producing a diverse range of confectionery products, catering to both local and international markets. This acquisition marks a strategic move for Orkla, as it aims to enhance its portfolio within the snack food and non-chocolate confectionery sector.
The acquisition of a 100% stake in Continental Candy Industries was finalized in July 2026, reflecting Orkla's commitment to expanding its footprint in the confectionery market. The financial details of the transaction remain undisclosed, but it is anticipated to significantly contribute to Orkla's growth trajectory in the competitive snack food industry.
Industry overview in the target’s specific country
The Snack Food & Non-Chocolate Confectionery industry in the Netherlands has experienced robust growth in recent years, driven by changing consumer preferences and an increasing demand for innovative snack options. The Dutch market is characterized by a diverse range of products, including gummy candies, licorice, and other non-chocolate confectionery items, which have gained popularity among consumers of all ages.
As health-consciousness rises, manufacturers in the Netherlands are adapting their product offerings to include healthier alternatives, such as organic and low-sugar options. This trend is particularly significant in the non-chocolate confectionery segment, where consumers are increasingly seeking products that align with their dietary preferences and lifestyle choices. The industry has also seen a surge in demand for vegan and plant-based snacks, reflecting a broader shift towards sustainable and ethical consumption.
Furthermore, the competitive landscape in the Dutch snack food market is marked by both established players and emerging brands, fostering innovation and product differentiation. Companies are investing in marketing strategies that emphasize unique flavors, premium ingredients, and sustainable packaging to capture consumer attention. The rise of e-commerce has also transformed distribution channels, allowing consumers to access a wider variety of products conveniently.
Overall, the Snack Food & Non-Chocolate Confectionery industry in the Netherlands is poised for continued growth, driven by evolving consumer preferences, innovation, and a focus on hea…