Phytosoul, a premium fragrance brand, has secured Seed-Bridge investments from MYSC and Danal Investment Partners based on its promising market performance and growth potential.
Information on the Target
Phytosoul, a premium fragrance brand, has successfully secured Seed-Bridge investments from impact investor MYSC and Danal Investment Partners. While the exact investment amount remains undisclosed, this funding comes on the heels of impressive initial sales and market reception, demonstrating strong momentum for the brand.
After launching its brand FRA422 in February 2025, Phytosoul quickly established its presence through pop-up stores and regular outlets in key districts such as Seongsu-dong, Seochon, and DDP, achieving notable sales milestones and customer engagement levels in a short time frame.
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Industry Overview in South Korea
The beauty and fragrance industry in South Korea has seen substantial growth, with K-beauty brands gaining international acclaim for their innovative products and sustainable prac
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