Haebakam, a startup focused on AI and IoT-based smart pest control, secured investment from MYSC to enhance its eco-friendly technologies and expand its market reach.

Information on the Target

Haebakam, an innovative startup specializing in AI and IoT-based smart pest control solutions, has secured funding from MYSC, an impact investment firm. Although the investment amount remains undisclosed, the funding aims to enhance Haebakam's proprietary eco-friendly pest attraction technology and bolster the development of its AI and IoT pest control systems, paving the way for expansion in both domestic and international markets.

Haebakam's flagship product line includes indoor and commercial pest control devices that leverage UV-A LED technology, proprietary formulas for pest attraction, and a data-driven operational ecosystem. Their approach positions them uniquely in the market by offering environmentally friendly and low-toxicity solutions, moving away from traditional chemical pesticide methods. The company's rapid growth in securing references in the B2B market, particularly in cafes, restaurants, and public facilities, underscores its promising trajectory.

Industry Overview in South Korea

The pest control industry in South Korea has been historically reliant on chemical pesticides, raising concerns about environmental and public health safety. Recent regulations have increasingly focused on sustainability practices, spurring dem