Crunch Fitness has secured a strategic investment from Leonard Green & Partners, facilitating its continued growth and expansion in the global fitness market.

Information on the Target

Crunch Holdings, LLC, commonly known as Crunch Fitness, is a prominent name in the global fitness industry. Established in 1989 in New York City's Greenwich Village, Crunch has transformed from a single gym into a rapidly expanding brand renowned for its inclusive culture and innovative fitness offerings. With a commitment to a "No Judgments" philosophy, the company has cultivated a diverse membership base, providing high-quality services at competitive prices.

As of now, Crunch Fitness ranks first in the fitness category for the second consecutive year in the Entrepreneur Franchise 500®, which is the foremost franchise ranking globally. The brand boasts over three million members and operates more than 500 gyms worldwide, thanks to its commitment to making fitness accessible and enjoyable for everyone. This comprehensive growth was bolstered by a remarkable expansion of 275 new locations, more than doubling its unit count.

Industry Overview in the Target’s Specific Country

The fitness industry in the United States has shown resilience and adaptability, especially in the wake of the global pandemic. As people increasingly prioritize health and wellness, the demand for gym memberships and fi