Setoo, a UK insurtech startup, has secured €8 million ($9.3 million) in Series A funding from Kamet, AXA's accelerator, to enhance its tailored insurance solutions for online businesses.

Target Information

Setoo is a UK-based insurtech startup focused on revolutionizing the insurance market by addressing consumer skepticism and enhancing business revenue streams. The company develops and integrates tailored insurance solutions that are seamlessly embedded into the customer experience of online businesses, providing a more relevant and efficient insurance offering.

Having recently secured significant funding, Setoo aims to transform the way insurance products are perceived and utilized in e-commerce. The startup has raised a total of €10.3 million ($12 million) to date, with its latest Series A funding of €8 million ($9.3 million) solidifying its financial foundation to further innovate and expand its services.

Industry Overview in the UK

The UK insurance industry has faced many challenges in recent years, marked by a rise in consumer distrust due to various scams and negative experiences associated with traditional

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Kamet

invested in

Setoo

in 2023

in a Series A deal

Disclosed details

Transaction Size: $9M

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