Pintarnya has secured a $14 million credit facility from January Capital to expand its ecosystem of financial services for blue-collar workers in Indonesia.

Target Information

Pintarnya, founded in 2022 by Nelly Nurmalasari, Henry Hendrawan, and Ghirish Pokardas, is Indonesia's foremost platform dedicated to empowering blue-collar workers by facilitating job access and financial services. The company has rapidly evolved from its original model of providing AI-assisted job matching to encompass a comprehensive ecosystem that supports over 10 million users and 40,000 employers, showcasing more than 100,000 job vacancies. With partnerships that include both digital and traditional lenders, Pintarnya is committed to integrating employment and financial opportunities for its users.

Through its innovative financial services network, Pintarnya has successfully enabled over 200,000 users to secure credit, which meets critical needs such as healthcare, education, and small business funding. This transformative approach aims to significantly improve financial accessibility for the demographic it serves.

Industry Overview in Indonesia

Indonesia's labor market is one of the largest in Southeast Asia, characterized by a significant number of blue-collar workers. The current economic climate presents both challenges and opportunities as the country strives for sustai