HFPL has acquired Chandramohan Company, gaining the rights to the 'Arun' brand with a royalty structure based on sales, positioning itself strategically in the growing Indian ice cream market.
Information on the Target
Chandramohan Company, a notable player in the ice cream sector, was established with a vision to deliver high-quality frozen desserts. Over the years, it has built a loyal customer base and established its brand, particularly with the 'Arun' ice cream line, known for its diverse flavors and quality ingredients.
Following the acquisition by HFPL, the company will continue to leverage its reputation and market presence while benefitting from HFPL's broader operational capabilities and resources. This transition aims to enhance product distribution and brand visibility in an increasingly competitive market.
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Industry Overview in India
The ice cream and frozen dessert industry in India has witnessed significant growth in recent years. The increasing demand for premium and artisanal ice creams, coupled with changing consumer preferences towards innovative flavors and hea
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HFPL
invested in
Chandramohan
in 2000
in a Other Private Equity deal