Groupe Istorles has acquired Advance Paris, a leading French manufacturer of premium Hi-Fi audio systems, to strengthen its foothold in the growing audio market.

Target Company Overview

The target of this acquisition is Advance Paris, a renowned manufacturer of premium Hi-Fi audio systems, previously known as Advance Acoustic. Founded in 1995 in Toulouse, the company has built a strong reputation in the audio industry through its commitment to exceptional musicality and reasonable pricing. The brand gained significant recognition early on, receiving numerous awards, including the title of 'best quality-price ratio on the market' from Hi-Fi Magazine in 1997.

Since 2002, Advance Paris has successfully expanded its product range to include electronics such as amplifiers and preamps, earning further accolades from specialized publications. As of 2021, the company has established itself as a leading name in French Hi-Fi, generating over €4 million in revenue with a notable export share accounting for nearly half of its sales. The founders, Charles Jacquard and Jean Bechard, expressed their readiness to pass the baton to Dimitri Peucelle, the head of Groupe Istorles, highlighting the bittersweet nature of their decision amidst the company's ongoing growth.

Industry Overview in France

The French Hi-Fi industry has been resilient and dynamic, establishing itself as a hotbed for high-quality audio equipment. This sector is characterized by a diverse range of companies, from niche producers focus