Fondaction and Renewal Funds have collaborated to jointly invest in PRANA, a leading sustainable food company in Quebec, to support its growth, especially in the U.S. market.
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Founded in 2005 in Montreal by Marie-Josée Richer and Alon Farber, PRANA is a leader in sustainable food products in Quebec, specializing in the importation and processing of organic vegan food items. The company’s diverse product range includes organic chia seeds, nuts, dried fruits, chocolate bark, trail mixes, and superfoods, all certified as 100% organic.
PRANA, which translates to 'life force,' aims to change the world one snack at a time. With a commitment to providing healthy, responsible food choices, PRANA has rapidly grown to become the fastest-growing organic snack brand in Canada, achieving a remarkable 40% growth in 2018 compared to the previous year. The brand’s products are now available in over 6,000 retail locations across Canada and the United States.
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Industry Overview in Quebec
The organic food industry in Quebec has seen significant expansion in recent years, reflecting a global trend toward more sustainable and health-conscious food choices. Consumers are increasingly prioritizing organic produc
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