Five V Capital leads a $6 million Series A investment in EngageRM, a tech platform enhancing engagement for the sports and entertainment sectors.

Target Company Overview

We are pleased to announce our lead investment in EngageRM’s $6 million Series A funding round. EngageRM is a pioneering technology platform that integrates customer relationship management (CRM), data analytics, and artificial intelligence to enhance engagement, drive revenue, and increase profitability within the sports and entertainment sectors. Built upon the Microsoft Dynamics 365 framework, EngageRM employs artificial intelligence, machine learning, and voice recognition to consolidate various datasets, providing its clients with comprehensive insights into their stakeholders.

The platform is specifically designed to meet the distinct needs of elite sporting organizations, facilitating key areas such as ticketing systems, fan engagement initiatives, and partnership management. EngageRM currently collaborates with prestigious sports franchises, including the LA Lakers, LA Clippers, Cleveland Guardians, and New Orleans Saints. Additionally, it maintains strong ties with leading Australian sports teams such as the Collingwood and Carlton AFL clubs, the Rabbitohs and Bulldogs NRL clubs, as well as iconic venues like the Melbourne Cricket Ground.

Industry Overview

The sports and entertainment industry has experienced significant growth in recent years, driven by technological advancements and a rising demand for enhanced fan experiences. In Australia, the industry is witnessing a robust transformation, with organizations increasingly

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Five V Capital

invested in

EngageRM

in 2023

in a Series A deal

Disclosed details

Transaction Size: $6M

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