Estée Lauder Companies Inc. has acquired the Paris-based ultra-luxury fragrance brand By Kilian to strengthen its position in the high-end fragrance market.
Target Information
Established as a prominent player in the fragrance industry, By Kilian is a fast-growing ultra-luxury brand based in Paris. With a reputation for its exquisite and sophisticated scent offerings, By Kilian has carved a niche in the high-end market, attracting a discerning clientele that values both quality and exclusivity. The brand's commitment to craftsmanship and innovative fragrances has made it a sought-after choice among fragrance connoisseurs.
Despite operating in a competitive landscape, By Kilian has seen substantial growth and recognition in recent years, thanks to its unique approach to fragrance creation and marketing. The brand’s designs and packaging reflect an artistic flair that resonates with luxury consumers, setting it apart from traditional fragrance houses.
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Industry Overview
The fragrance industry in France is characterized by its rich heritage and continuous innovation, positioning the country as a global leader in perfume cr
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