Craft Capital has acquired a majority stake in Kees Smit Tuinmeubelen, Europe's largest garden furniture provider, to support its next phase of growth.
Information on the Target
Kees Smit Tuinmeubelen (KST) is the leading provider of garden furniture in Europe, renowned for its high-quality products and exceptional customer service. With three XXL Experience Stores located in Almelo, Amersfoort, and Venlo, as well as a robust online platform, KST has gained a strong reputation and a loyal customer base over the years. This family-owned business has been successfully operated by the Smit family for three generations and is now poised for further growth through strategic investment.
To support its expansion into the next growth phase, KST has entered into a partnership with Craft Capital, selling a majority stake to the investment firm. The existing management team, which has played a crucial role in the company's success, will remain in place and continue to drive the organization forward. Additionally, KST plans to enhance its leadership team by appointing a new general director in the near future.
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Industry Overview in the Target’s Specific Country
The outdoor furniture industry in the Netherlands is thriving, driven by a growing consumer preference for high-quality and aesthetically pleasing garden products. Current trends indicate an increasing demand for durable an
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Craft Capital
invested in
Kees Smit Tuinmeubelen
in 2024
in a Growth Equity & Expansion Capital deal