Cegid has acquired Shine, a leading European fintech unicorn, to create a unified financial platform for small businesses and accountants.

Target Company Overview

Shine, previously known as Ageras, is a prominent European fintech unicorn that has revolutionized financial solutions for small and medium-sized businesses (SMBs). Established in 2020 with initial support from Rabo Investments Corporate Venturing (RICV), Shine has rapidly expanded its offerings to include digital business accounts, payment processing, e-invoicing, accounting, and payroll services. Currently, Shine serves over 400,000 small businesses across Europe, establishing itself as a leader in facilitating essential financial services for this sector.

Industry Overview

The fintech industry in Europe has witnessed tremendous growth in recent years, driven by technological advancements, increased demand for digital solutions, and changing consumer behavior. SMBs, in particular, have shown a strong preference for streamlined, efficient financial services that can accommodate their evolving needs. As the European market moves towards digitization, the demand for user-friendly financial platforms has surged, leading to opportunities for innovative companies like Shine.

Furthermore, the European financial landscape is increasingly characterized by the integration of cloud-based management solutions that cater to the unique requirements of SMBs. This trend is evident in the rise of fintech firms that offer comprehensive