Arc has acquired five rural sector events from Fortem International to strengthen its Agriconnect business and enhance service offerings within the UK agriculture sector.

Target Information

Arc has strategically acquired a portfolio of five rural sector events from Fortem International, enhancing its Agriconnect business unit, which includes Farmers Guardian Ltd. and LAMMA Ltd. This acquisition aims to broaden the reach and depth of Arc’s offerings within the UK agriculture sector. The events included in this portfolio serve as a vital nexus for UK farmers and landowners, focussing on alternative income sources and innovative approaches to agriculture.

Industry Overview

The UK agriculture sector has witnessed significant transformation recently, with a pronounced shift towards diversification and innovation. Increasing pressures from climate change, volatile market conditions, and evolving consumer preferences compel agricultural stakeholders to seek new opportunities. Events that connect farmers with resources and innovative ideas play a crucial role in fostering adaptation and growth within this sector.

Rural areas, rich in natural resources, face unique challenges that require specialized solutions. The integration of events centred on diversification, such as the Farm Busines