Information on the target
NBB is pleased to announce that it served as the exclusive sell-side advisor to Graham Edwards and Albany Honda in its successful sale to Allan and Nelson Long of Long Automotive Group. The transaction, which closed in January 2026, included the Honda franchise in Albany, Georgia, now rebranded as Long Honda of Albany. Albany Honda has been a cornerstone of the South Georgia community for more than 25 years, consistently ranking in the top 10% nationwide for owner loyalty.
It was an honor to represent Graham Edwards in this important transition. The NBB deal team was led by Jeff Rochwarger, Managing Director of the Southeast Region. “Jeff Rochwarger provided invaluable advice and guidance on this transaction. NBB is proud to have served as the trusted advisor in achieving a smooth and successful outcome,” said Zach Kuzemka, CEO of NBB. Congratulations to both the Edwards and Long families on this milestone transaction!
Industry overview in the target’s specific country
The Automobiles & Multi Utility Vehicles industry in the United States is a dynamic sector characterized by rapid innovation and evolving consumer preferences. As of 2023, the industry has seen a significant shift towards electric vehicles (EVs) and hybrid models, driven by increasing environmental awareness and government incentives. This transition is reshaping the competitive landscape, with traditional manufacturers and new entrants vying for market share in a rapidly changing environment.
In Georgia, the automotive market has been bolstered by a favorable business climate, attracting major manufacturers and suppliers. The state has become a hub for automotive production, with significant investments from companies looking to capitalize on the growing demand for multi-utility vehicles. This trend is further supported by a robust infrastructure and a skilled workforce, positioning Georgia as a key player in the national automotive landscape.
Consumer preferences in the U.S. are increasingly leaning towards vehicles that offer versatility and utility, which has led to a rise in the popularity of multi-utility vehicles. These vehicles cater to a diverse range of consumers, from families needing spacious interiors to businesses requiring reliable transport solutions. As a result, dealerships like Albany Honda are well-positioned to meet this demand, enhancing their market presence and customer loyalty.
Moreover, the ongoing advancements in technology, such as autonomous driving features and enhanced connectivity, are expected to further influence consumer choices in the coming years. As…