Nébuleuse, a French jewelry brand, has secured a minority leveraged buyout with Alian Industries and Bee Family Office, facilitated by Scalene Partners, to support its growth and expansion.

Target Information

Founded in 2019, Nébuleuse is an innovative French brand specializing in the creation and sale of earrings and piercings. The brand features collections of 9 to 14 unique pieces, each themed and inspired by distinct concepts. Nébuleuse also offers customers the option to purchase individual pieces, allowing them to create their own personalized combinations. The company was co-founded by Adélie Curtet, who has a passion for both jewelry and astronomy, and Michael Willekens, with the goal of delivering original, hypoallergenic, and high-quality designs.

Initially, the jewelry was distributed via catalogs, and since 2021, all designs have been conceptualized and illustrated by Adélie Curtet. The products are sold through a wholesale network of approximately 250 partners, as well as developing retail channels, including a boutique and corner at BHV.

Industry Overview in France

The jewelry market in France is highly competitive and evolving, driven by changing consumer preferences and a growing interest in personalized and unique pieces. The rise of direct-to-consumer brands has also resh