Reid Super Save Market obtained a $3,000,000 financing package to consolidate existing debt and strengthen its operational capabilities.

About the Company

Monticello Corporation, operating under the name Reid Super Save Market (RSSM), was established in 1957. The company was acquired by H. Kennan and Phyllis Brooks in 1981, and following the passing of H. Kennan in 2016, ownership transitioned to their daughters, Sue Clements and Kim Miller. For over six decades, RSSM has functioned as a full-service grocery store, offering a comprehensive range of products including butcher-cut meats, fresh produce, and dry goods. While the store does not feature a traditional deli or bakery, it does provide sliced-to-order deli meats and cheeses as well as a selection of thaw-and-sell baked goods. Positioned on a key corridor leading to downtown Charlottesville, Virginia, RSSM is renowned for its quality meat offerings and is often referred to as 'the store with the best meat in town.'

Industry Overview

In Virginia, the retail grocery industry is characterized by a diverse competitive landscape that includes established supermarket chains, independent grocers, and specialty food stores. Supermarkets like RSSM play a critical role in local economies, providing essential goods and generating employment opportunities. The industry is currently facing challenges including rising operational costs, supply chain disruptions, and increasing consumer demand for fresh and local products.

The trend towards convenience shopping and online grocery delivery is gaining momentum. Many consumers are increasingly looking for tailored grocery solutions that cater to their specific needs, which smaller, community-focused s