Hopscotch Consulting has been acquired by WE Communications to enhance their capabilities in social impact consultancy and brand reputation management.

Information on the Target

Hopscotch Consulting, a prominent social impact and behavior change agency, has been acquired by WE Communications (WE), one of the largest independent communications and integrated marketing agencies globally, with guidance from SI Partners. The agency specializes in advising clients on social and economic issues, responsible governance, and brand reputation. Hopscotch brings expertise in engaging youth audiences and developing educational programs in various critical areas such as employability, skills development, climate change, and public health.

As a result of this acquisition, Hopscotch will operate under the name 'Hopscotch, a WE Communications Company.' The co-founders, Sam Mercer and Julie Noble, along with managing director Marcus Hernon, will continue to lead the agency, reporting to WE’s UK managing director, Ruth Allchurch. This strategic alignment is poised to bolster hopscotch's reach and impact in social responsibility initiatives worldwide.

Industry Overview in the UK

The UK market for social impact and behavior change consultancy is robust and competitive, characterized by a growing demand for brands to exhibit corporate social responsibility (CSR) and to cultivate a positive brand reputation. Organizations are increasingly expecte