Suomen Avustajapalvelut has expanded its ownership structure with strategic investments from Verso Capital and Armada Credit Partners, while CapMan Growth steps back as majority owner.

Target Company Overview

Suomen Avustajapalvelut Oy is a prominent provider of personal assistance services in Finland, founded in 2017. The company emphasizes empowering clients by supporting their self-determination and choice, along with fostering a culture of local entrepreneurship. In a relatively short span, Suomen Avustajapalvelut has transitioned from a challenger in the industry to one of the largest players, recognized as a forerunner in quality service delivery.

Since the investment by CapMan Growth Equity II in 2021, the company has experienced remarkable growth, with its revenue and profitability nearly quintupling, and its workforce expanding to over 3,000 personal assistants. This growth aligns with the company’s mission to enhance the daily lives of those with long-term illnesses, disabilities, and injuries through personal support services that reflect their individual needs and preferences.

Industry Overview in Finland

The personal assistance services industry in Finland is characterized by a strong emphasis on quality and customer satisfaction, driven by the need for support services for vulnerable populations. As the demand for these services