Trilantic Europe has invested in Denver Bikes, a leading Italian manufacturer of bicycles and e-bikes, aiming to leverage the company's strong market position and growing demand in the cycling industry.

Target Company Overview

Denver Bikes, established over 20 years ago and based in Dronero, Italy, is a prominent manufacturer specializing in bicycles and e-bikes for major European retailers. The company produces a diverse array of products, including e-bikes, city bikes, mountain bikes, leisure bikes, and children's bikes. With annual sales exceeding 800,000 bicycles, Denver has solidified its presence in the European market, particularly in Italy and France, with revenues surpassing €110 million that have doubled in the past three years.

The growing popularity of cycling has positioned Denver in a flourishing sector characterized by strong ESG (Environmental, Social, and Governance) standards. The increase in sales can be attributed to the heightened awareness of cycling's environmental, health, and leisure benefits, particularly following pandemic-related lifestyle changes and a shift from public transportation to alternative urban mobility solutions.

Industry Overview in Italy

The bicycle industry in Italy has experienced remarkable growth in recent years, fueled by an increasing consumer focus on sustainability and healthy living. The sector has seen a sharp rise in demand for bicycles, particularly during and f