Taylor Corporation has acquired Gooten to strengthen its position in the expanding print-on-demand market through enhanced fulfillment capabilities and technology integration.

Target Information

Gooten is a notable provider of order management software and fulfillment services, focusing on print-on-demand production. Established in 2015, Gooten leverages its proprietary platform, OrderMesh, to streamline vendor and order management for businesses. This technology enables companies to effectively manage their on-demand manufacturing needs while promoting profitable and risk-averse growth. With a dedicated global support team, Gooten has positioned itself as a leader within the e-commerce fulfillment sector.

By integrating Gooten's advanced fulfillment network with Taylor Corporation's extensive manufacturing capabilities and technological expertise, this acquisition presents a significant opportunity for growth in the print-on-demand market. The combination of resources is intended to enhance operational efficiencies and customer value across both organizations.

Industry Overview

The print-on-demand industry is witnessing exponential growth, particularly in the United States, driven by the surge in e-commerce and the evolving consumer preferences for customization and personalization.