Information on the Target

Seederal, founded in February 2021 by Arthur Rivoal and Antoine Venet, specializes in developing medium-power electric tractors aimed at revolutionizing agricultural machinery. The company focuses on multi-purpose tractors in the 100 to 200 horsepower range, which account for more than half of all tractor sales in Europe, totaling approximately €9 billion annually. Seederal's innovative approach combines an integrated battery-chassis design that optimizes energy density, setting it apart from other electrification efforts that mainly target low-power tractors.

By producing electric tractors capable of 160 horsepower, Seederal is positioned as a leader in reducing greenhouse gas emissions and energy consumption in agriculture. Notably, traditional farm tractors emit between 15 and 20 tonnes of CO2 annually, equivalent to the emissions produced by 17 passenger cars. The development of Seederal's first prototype electric tractor illustrates the company's commitment to advancing sustainable agricultural practices.

Industry Overview in France

The agricultural sector in France is substantial, contributing significantly to the national economy. With a focus on innovation and sustainability, the industry is increasingly shifting towards environmentally friendly practices, driven by both consumer demand and regulatory pressures. This shift has heightened the importance of electric farming equipment, positioning companies like Seederal at the forefront of this evolution.

Government initiatives, such as the France 2030 plan, have also played a crucial role in fostering innovation in agriculture. These programs aim to reduce carbon emissions and promote sustainable farming practices, providing both financial backing and strategic support for the development of new technologies.

The electric tractor market is on the rise as farmers seek ways to enhance operational efficiency while minimizing their ecological footprint. Current trends indicate a growing acceptance of electric vehicles in agriculture, with many farmers recognizing the long-term cost savings and environmental benefits associated with electric machinery. This evolving landscape offers ample opportunities for companies like Seederal to thrive.

As Europe aims to achieve net-zero emissions, the agricultural sector is a key area for transformation. Investments in electric agricultural technology can significantly contribute to this goal, prioritizing innovation and sustainability in farming practices. Consequently, the market for medium-power electric tractors is poised for growth, creating demand for forward-thinking companies.

The Rationale Behind the Deal

This recent €11 million financing round sees a combination of €3.7 million in subsidies from the French government and €7.1 million in equity financing, led by a consortium of investors, including Supernova Invest and Ankaa Ventures. This funding will enable Seederal to focus on the next stages of innovation, such as enhancing its patent portfolio, developing new prototypes, and preparing to unveil a final model by 2026.

The investment reflects confidence in Seederal's technology and its substantial market potential. With an experienced team of 12 engineers, the company plans to significantly expand its workforce over the next 18 months, bolstering its capabilities in both Rennes and Brest, ensuring sustained progress towards its ambitious goals.

Information About the Investor

Supernova Invest, a leading venture capital firm, is at the forefront of financing innovative technology companies in the AgriFoodTech sector. Their involvement in this financing round is indicative of their commitment to supporting sustainable technological advancements. The firm has established a new AgriFoodTech fund in collaboration with the Crédit Agricole Group, signaling a strategic approach to investing in transformative agricultural solutions.

In addition to Supernova Invest, other notable investors such as Ankaa Ventures, Unilis, and Kima Ventures contributed to this financing round. These investors collectively recognize Seederal's unique market position and the importance of electrifying agricultural machinery as a way to address climate change and enhance agricultural efficiency.

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In my expert opinion, Seederal's venture into the medium-power electric tractor market represents a strong investment opportunity. The company's focus on reducing greenhouse gas emissions aligns well with global sustainability goals and growing market demand for electric agricultural machinery. Furthermore, their innovative design differentiates them from competitors, suggesting that Seederal could carve out a significant niche.

The sizeable financial backing, including government subsidies, not only underscores the confidence in Seederal's potential but also mitigates some risks associated with product development. With substantial funds allocated for R&D, market entry, and prototype development, Seederal is well-positioned to overcome initial hurdles that electric tractors typically face.

Moreover, the acceleration toward sustainable practices in agriculture is gaining momentum, which fortifies the rationale behind this investment. As regulations tighten and consumer preferences shift towards more eco-friendly solutions, Seederal stands to benefit immensely from being an early mover in this space.

In conclusion, I believe Seederal could emerge as a leader in the medium-power electric tractor market, provided they successfully execute their growth strategy. The combination of innovative technology, strategic investment, and favorable industry trends bodes well for their future prospects.

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Supernova Invest

invested in

Seederal

in 2023

in a Seed Stage deal

Disclosed details

Transaction Size: $11M

Equity Value: $7M

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