Target Information

Foriba, led by CEO Koray, is an enterprise e-invoicing solution provider that began its journey as a small startup. Starting from an internship, Koray progressed to partnership and ultimately took the company to new heights. With operations in a dozen countries, Foriba aims to establish itself as a global leader in the e-invoicing field, recently achieving $15 million in revenue from ten countries in a remarkably short span.

The company has garnered attention for its rapid growth and innovative approach. Despite potential offers for acquisition that have surfaced over time, Koray has emphasized the commitment to expanding Foriba’s reach and capabilities on a global scale.

Industry Overview in Turkey

Turkey has emerged as a pioneer in e-invoicing regulation, positioning itself at the forefront of this technology. Foriba has capitalized on this opportunity by providing e-invoicing solutions that have been initially directed at large telecom operators. The Turkish government's regulations prompted Foriba to develop a comprehensive e-invoicing system that could accommodate enterprises already utilizing SAP, capitalizing on the government's push for electronic invoicing.

As per Koray's statement, Foriba is responsible for generating electronic invoices worth approximately $20 billion each month, accounting for about 65% of Turkey's total e-invoice volume. This market dominance illustrates not only Foriba's effectiveness but also the significant demand for e-invoicing solutions across various sectors.

Foriba's proactive approach to market regulation allowed it to seize early opportunities in newly regulated countries, leading to a robust growth trajectory as competitors emerged. The company’s tailor-made solutions for large enterprises set it apart from other SaaS firms in Turkey who often target a broader market without specific localization strategies.

The focus on multinational corporations has served as a cornerstone for Foriba’s growth. With local subsidiaries recommending their solutions to parent offices worldwide, Foriba has successfully forged a path for international expansion, supported by an existing customer base of over 10,000 in Turkey, including significant multinationals.

Rationale Behind the Deal

The acquisition by Sovos marks a strategic move to enhance Foriba's international footprint by leveraging its established position in the Turkish market. Foriba stands out with its exceptional SAP integration abilities, allowing it to address various business needs effectively. This unique competence complements Sovos' ambitions to become a leading global tax software provider.

Furthermore, the acquisition assures Foriba of the necessary resources and platform to scale its operations and product offerings across diverse regions, thus accelerating mutual growth objectives for both companies.

Investor Information

Sovos is a renowned global provider of tax compliance and reporting solutions, with a commitment to enhancing customer experience through innovative products. With operations spanning ten countries, Sovos is well-positioned to leverage Foriba’s stronghold in the Turkish market and its established customer relationships to drive growth.

The acquisition aligns with Sovos' long-term strategy to consolidate market leadership in compliance solutions, and the integration of Foriba's capabilities is expected to broaden its service portfolio and enhance its competitive edge further.

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From an expert perspective, the acquisition of Foriba by Sovos could be seen as a strong strategic investment. The Turkish market is primed for growth in the e-invoicing sector, and with Foriba's established relationships and market expertise, Sovos stands to gain significant advantages. The robust revenue streams and customer base Foriba brings will likely contribute positively to Sovos’ bottom line.

Additionally, Foriba's integration capabilities with SAP are invaluable, as they allow for seamless alignment of business processes necessary for enterprise clients. This uniqueness gives Foriba a competitive edge that Sovos can now leverage to penetrate other markets more effectively.

However, the challenges of scaling in a heavily regulated industry should not be overlooked. Yet, with Sovos’ experience and resources, there remains a strong possibility that they can navigate these challenges effectively. Overall, the merger positions both entities for enhanced growth and innovation in the evolving e-invoicing landscape.

In conclusion, the acquisition is likely to facilitate greater operational efficiency and accelerated product development, potentially turning Foriba into a pivotal player in the international e-invoicing space, while also allowing Sovos to solidify its leadership in software solutions.

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Sovos

invested in

Foriba

in 2023

in a Buyout deal

Disclosed details

Revenue: $15M

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