Size Factory acquires Capel to create a leading group in men's plus-size fashion, emphasizing inclusivity and sustainability in a growing market.

Target Information

On June 13, 2023, Size Factory, the leading brand in France for men's plus-size fashion, announced its acquisition of Capel, a historic and premium player in the same sector. This acquisition follows a shift in Size Factory's ownership six months prior and is supported by LBO France. The newly formed group, Capel-Size Factory, aims to leverage the complementary expertise of both brands, which are committed to inclusive and responsible ready-to-wear fashion. The ultimate goal is to establish the new entity as the leading reference in the European market for men's plus-size clothing.

The men's fashion sector has frequently overlooked tall and larger men, making it difficult for them to find well-fitting clothing at traditional retail chains. As a result, these consumers are increasingly turning to specialized retailers. Size Factory and Capel stand as the two main brands in France dedicated exclusively to catering to tall and larger men. They offer clothing with proper fits and sizes, ranging from 2XL to 10XL, and accommodating heights up to 2.20 meters. This inclusivity enables an often marginalized group in the fashion market to dress well.

Industry Overview

In France, the plus-size fashion industry has shown significant growth potential, as awareness of body diversity continues to rise. Consumers are becoming increasingly vocal about the need for sizes that cater to all body types, leading